![]() by their popular class at Stanford Business School, Hoffman and Yeh reveal. He coined the term from the German blitzkrieg (lightning war), a reference to the Wehrmacht’s prioritization of speed over all else as they rampaged across Europe in World War Two. In order to effectively scale, Hoffman argues, the company's leadership needs to codify its culture and make it well-known both internally and externally. secret is blitzscaling: a set of techniques for scaling up at a dizzying pace. Blitzscaling by Reid Hoffman, Chris Yeh: 9781524761417 : Books Foreword by Bill Gates LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and. The concept of Blitzscaling was first introduced to us in September 2015 by Reid Hoffman the co-founder of LinkedIn at a Stanford University course. If not addressed, this yields toxic growth that can eventually affect the company's financial performance. Foreword by Bill Gates LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and. That is, when a company's employee count surpasses around 150 0r so, it becomes impossible for everyone to know everyone else, and there is a risk that teams become more isolated from each other as more people join. ![]() ![]() ![]() "All of the successful scale companies do end up with some sort of strong culture because in fact it's a necessary component" for scaled growth, he told moderator Jenna Wortham. ![]() LinkedIn founder and chairman Reid Hoffman speaks at the 2016 New York Times New Work Summit.Īlthough LinkedIn founder Reid Hoffman founded his first company in 1997 and has a reputation as one of Silicon Valley's brightest minds, it wasn't until he was creating a curriculum for his "Blitzscaling" Stanford class last year that he realized just how important corporate culture is, he said Tuesday at the New York Times New Work Summit. ![]()
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